Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

Planning for Results - Best Practices That You Can Apply to Your Business

Companies in the building industry are under increased pressure to drive sales growth and ROI, even with elevated costs for materials, labor, and the like. How can you methodically develop the right strategic, business, and / or marketing plans to meet these challenges, while ensuring you engage and align key stakeholders along the way?

Instructor: David Bernardino
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Building Better Promotions with the Right Tools and Elevating Your Facebook Strategy

Tired of investing money in promotions that just don’t seem to do the trick? Have you dabbled with Facebook, but just can’t quite elevate your page to match your goals? Invest an hour in this session to hear how to select the best promotional tools for your company. 

Instructor: Connie Reinert
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

What Really Matters

Suzanne Shelton, EEBA board member and CEO of Shelton Group, will share her firm’s latest findings and recommendations, pulling from their ongoing Pulse studies, as well as surveys conducted for members of the EEBA Builder Benchmark groups and digital marketing work performed for high performance builders.

Instructor: Suzanne Shelton
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Dun Today: Enabling the Home as a Service Business Model

Dun Today Founder Ty Udell discusses Home-as-a-Service and the Market Transitions on the horizon for Custom and Hi-Volume builders alike. Ty dives into the “app based consumer,” next generation client engagements, and new revenue streams enabled by the transition to Home-as-a-Service.

Instructor: Ty Udell
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