EEBA Academy

Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Free Digital Chalk account needed to browse courses. Have questions? Reach out to: mary@eeba.org
Voice of the Builder: DOE Zero Energy Ready Home Builders Share their Secrets for Cost-Effective Hig

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Voice of the Builder: DOE Zero Energy Ready Home Builders Share their Secrets for Cost-Effective Hig

Zero Energy Ready Homes can save a bundle for their home owners and they don’t have to break the bank for home builders either. This presentation includes lessons learned from builders across the country who are building award-winning production, custom, affordable, and multi-family homes that achieve remarkably high performance levels, in some cases at little extra cost compared to code construction.

Instructor: Theresa L. Gilbride, Terrence Mosley
What Really Matters

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What Really Matters

Suzanne Shelton, EEBA board member and CEO of Shelton Group, will share her firm’s latest findings and recommendations, pulling from their ongoing Pulse studies, as well as surveys conducted for members of the EEBA Builder Benchmark groups and digital marketing work performed for high performance builders.

Instructor: Suzanne Shelton
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL
Selling High Performance Homes

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Selling High Performance Homes

Empower homebuyers to make informed decisions with EEBA’s popular Selling High Performance Homes session focused on communicating the value, comfort and importance of high performance and energy efficient homes. The session will be of interest to builders, new home sales professionals, real estate agents, appraisers, manufacturers’ representatives and housing program or utility personnel.

Instructor: Gord Cooke
CEUs: 4 LU AIA credits, 4 NAHB credits, 4 RESNET credits, and 4 NARI credits
KEYNOTE: Builder to a Brand – How to Successfully Market Your Firm Through Social Media

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KEYNOTE: Builder to a Brand – How to Successfully Market Your Firm Through Social Media

Learn how to use social media as tools to better your brand. 

Instructor: Brad Leavitt
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL
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